A hot potato: Apple recently changed its developer policies to appease Dutch regulators and allow local dating apps to use external payment systems. However, the consumer authority does not believe the company has done enough and has rejected the proposed changes.
The Authority for Consumers and Markets (ACM) in the Netherlands has told Apple that its efforts to fulfill its March mandate to allow dating app developers to use external payment platforms do not were not sufficient. He said the company’s proposal was an “improvement” but not sufficient to comply with EU and Dutch regulations.
“The Dutch Authority for Consumers and Markets (ACM) has come to the conclusion that the changes Apple made on March 30 to its terms of service for dating apps in the Netherlands are insufficient,” said the report. ‘ACM in a statement issued by a Dutch journalist. “ACM sees improvements in the proposals put forward by Apple, but these still do not comply with European and Dutch rules. »
Update in Apple-zaak van de ACM:
Toezichthouder bereidt nieuwe last onder dwangsom voor. ACM ziet wel “verbeter in de voorstellen”, maar die zijn nog “onvoldoende”.
Details in bedrag nieuwe dwangsom volgen laten. pic.twitter.com/dncKOj51H6
— Nando Kasteleijn (@nandokasteleijn) May 2, 2022
To recap: Apple has submitted a proposal allowing Dutch dating apps (and oddly enough, only Dutch dating apps) to use third-party payment systems or Apple’s integrated platform, but not both. Regardless of what the developers chose, Apple would still take 27% of app sales for studios earning less than $1 million a year.
This proposal was Apple’s second. The first was the same, except it also required developers to create two separate apps – one for Dutch customers and one for everyone else. Regulators flatly rejected that suggestion in January, calling it “unreasonable.”
The ACM has already fined Apple €5 million per week up to its maximum penalty of €50 million (about $55 million). It is now considering imposing additional fines since the initial penalties did not require Apple to comply with the authority’s expectations.
“The previous decree accompanied by penalty payments having not given the expected result, the ACM is currently preparing a new decree accompanied by penalty payments”, specified the regulator. “Once we have published this new decree with penalty payments, we will be able to comment on its content as well as on the points on which Apple is still in default. This may take several weeks. »